“You Are Here” at the bottom center of the billboard’s map indicates the Spooner Summit junction of highways 50 and 28 in Nevada.

The billboard was likely from the early 1950s because it shows only U.S. 40 through Truckee — which became Interstate 80 in late 1950. It also labels today’s Mt. Rose Highway which is State Route 431 as 37. This was its previous designation until the early 1960s. Highway 267 between Kings Beach and Truckee is not shown.

Note: The older photo is from the Special Collections Department at UNR and the newer one from Bill Kingman.

— Bill Kingman