• Bowman stars in milk ads for Olympics

    Bowman stars in milk ads for Olympics

    By Karlene Lukovitz, Marketing Daily Gold medalist Maddie Bowman’s awesome freestyle skiing skills are on display in two new TV spots for Milk Life’s 2018 Winter Olympics campaign. This is the second Team USA outing for Milk Life — the tagline for The Milk Processor Education Program’s umbrella marketing campaign since 2014 (when it replaced […]

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  • Roof collapse triggers interest in Mt. Rose’s funky old lodge

    Roof collapse triggers interest in Mt. Rose’s funky old lodge

    By Alison Bender, Tahoe Quarterly Reindeer Lodge, located on a horseshoe curve along Mount Rose Highway between the ski resorts and Reno, has seen much in its 60 years of existence. It’s seen the old Reno Ski Bowl morph into Mt. Rose Ski Tahoe. It’s seen generations of UNR students as they drank hot-buttered rums […]

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  • Film series highlights climber Hilaree O’Neill

    Film series highlights climber Hilaree O’Neill

    North Face athlete Hilaree O’Neill will highlight the fourth installment of Alpenglow Sports’ 12th annual Winter Film Series. The show is at 7pm on Feb. 8 at Squaw Valley’s Olympic Lodge. In the first part of her show, “The Wildest Winter,” O’Neill travels between the San Juan Mountains in Colorado and the Sierra Nevada. Taking […]

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  • Tahoe Tails — Adoptable Pets in South Lake Tahoe

    Tahoe Tails — Adoptable Pets in South Lake Tahoe

    Luna is a beautiful 2-year-old German Shepherd who has lived with children and loves to play with other dogs. She is house broken and walks nicely on her leash.   Luna would do best in a home without cats, and needs to be on a runner when in the yard as she is very athletic. […]

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  • Celebration of Snowshoe Thompson in Meyers

    Celebration of Snowshoe Thompson in Meyers

    The 18th annual Snowshoe Thompson Ski & Snowshoe Celebration will be Feb. 24 from 9am-1pm. This event is for the whole family. It is a guided, interactive historical re-enactment tour over the snow on snowshoes or skis at the Lake Tahoe Golf Course in Meyers. Bring snowshoes or cross country skis. Snowshoes will be available for […]

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  • King’s words still inspire long after his death

    King’s words still inspire long after his death

    By Associated Press Though his voice was silenced nearly 50 years ago, Martin Luther King Jr.’s message of nonviolence still resonates and inspires. Decades ago, the famed civil rights leader – also regarded as one of America’s greatest orators – recalled driving one night from Atlanta to Chattanooga, Tennessee, with his brother A.D. at the […]

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  • Road Beat: Honda Civic Si — a wolf in sheep clothing

    Road Beat: Honda Civic Si — a wolf in sheep clothing

    By Larry Weitzman Let’s get one thing straight, all Honda Civics are super cars. All Civics get the fabulous 1.5L turbo charged DOHC, 16 valve engine with a minimum of 174 hp. That’s a lot of moxie for cars that weigh 3,000 pounds or less. The Si is Civic’s super super car with a six-speed […]

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  • National weather conference returning to Tahoe

    National weather conference returning to Tahoe

    Are extreme weather events linked to global warming? Deciphering the science and providing answers is the job of national weather broadcasters and journalists. How do they decide what is aired? These topics and more will be addressed at the annual Operation Sierra Storm, a leading national weather conference Jan. 21-24. Keynote speaker and Stanford University […]

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  • Preserving Sierra ski history on film

    Preserving Sierra ski history on film

    By Kayla Anderson, Tahoe Weekly   John Dayberry wants to make sure that the history of early Sierra Nevada mountaineering isn’t easily forgotten. He is using his experience in wood-shop instruction, environmental restoration, back-country ski-shop management in Hope Valley and a drive to share indigenous wisdom in the modern age to document that history. “SST-X” […]

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  • Eric Schenck — 1984-2017

    Eric Schenck — 1984-2017

    Placerville resident Staff Sgt. Eric Christopher Schenck died from injuries sustained in a traffic accident while returning from a field training exercise in South Korea. He was 33. He was born in Nampa, Idaho, to Charles and JoAnne Schenck on Feb. 24, 1984. He grew up in Idaho and California, settling in El Dorado County […]

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